by Tom Baeten | Jan 31, 2024 | LinkedIn®
In 2023, LinkedIn® experienced significant changes, adding an impressive array of new features that changed the way we profile, promote and network professionally. In this blog, I’d like to share which are the six features that really made a difference for us and our...
by Tom Baeten | Jan 31, 2024 | LinkedIn®
While 2024 is knocking on the door, a retrospective glance at the past year learns us that LinkedIn®’s landscape is more dynamic than ever. 2023 has bombarded us with new features, even as some were bounced to the ‘feature graveyard.’ Last year, LinkedIn®...
by Tom Baeten | Dec 26, 2023 | LinkedIn®
‘Yes but, does a LinkedIn® article generate reach?’, participants of my training courses sometimes ask. A fair question, as you seem to score more responses with ‘regular’ contributions. Yet there are good reasons to regularly post a long-read....
by Tom Baeten | Oct 27, 2023 | LinkedIn®
I often get this remark in my workshops: “LinkedIn® is increasingly resembling Facebook, with people openly sharing their joys and sorrows, making the platform less professional.” Is this the case, and how does LinkedIn® view this shift? Where does this trend stem from...
by Tom Baeten | Jul 25, 2023 | LinkedIn®, Marketing
In the digital age, personal branding is not only important for entrepreneurs or influencers; it is a crucial aspect for you as an employee. Here are 9 compelling reasons, logically arranged, why you as an employee should invest in your personal branding. 1....
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