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Reading material or learning material? Food for thought!
Blog your authority up, with LinkedIn® articles
'Yes but, does a LinkedIn® article generate reach?', participants of my training courses sometimes ask. A fair question, as you seem to score more responses with 'regular' contributions. Yet there are good reasons to regularly post a long-read. LinkedIn® articles are...
LinkedIn®: The Professional Facebook?
I often get this remark in my workshops: “LinkedIn® is increasingly resembling Facebook, with people openly sharing their joys and sorrows, making the platform less professional.” Is this the case, and how does LinkedIn® view this shift? Where does this trend stem from...
9 Reasons Why It’s a Good Idea for Employees to Invest in Personal Branding
In the digital age, personal branding is not only important for entrepreneurs or influencers; it is a crucial aspect for you as an employee. Here are 9 compelling reasons, logically arranged, why you as an employee should invest in your personal branding.1....